Adam Looney joined the Badgers staff in July 2021 after serving as the Boys Soccer Head Coach at Daphne (Ala.) High School (DHS) where he successfully turned a 3-15 record in 2018 into a 7-5-1 record in 2019-20 while also dealing with the stresses of the Covid-19 Pandemic that cut the season short.

In the 2020-21, he navigated Daphne through the transition to a 7A classification with an impressive 15-3-1 record, the 7A Section 2 Championship, and a Baldwin County Cup Championship. The Trojans also made an AHSAA Final Four appearance for only the third time in school history that season.

Before his tenure at DHS, Looney served as the Boys Head Coach at Satsuma (Ala.) High School from 2016-19 where he established a successful team culture and rebuilt the boy's side into a competitive program.

He was a Youth Coach with Mobile United FC in 2015-16 for the U14 Boys and as a U18 Boys Assistant Coach. Since 2016, Looney has been a Youth Coach with the Gulf Coast Rangers FC also in the roles of U14 Boys Coach and U18 Boys Coach.

A native of Mobile, Looney played for Theodore (Ala.) High School in 2004 and Baker High School from 2005-08.